Marketing & communications policy
Useful, relevant communications with a clear choice to stop.
Issue 2 · Updated 19 October 2026 · Contact: info@thinkingfreely.co.uk
An enquiry is not a subscription
Submitting an enquiry alone does not enrol you in a mailing list. A separate, optional checkbox lets you opt in to Thinking Freely marketing emails, training updates and offers. It is unticked by default. Your choice and the wording version are recorded in the enquiry email. We may respond to your request and discuss the services you have asked about. Promotional communications are treated separately from enquiry replies and necessary service messages.
Permission and relevance
Electronic marketing to individuals, including sole traders and some partnerships, requires appropriate consent unless a valid legal exception applies. Where a soft opt-in is relied upon, all its conditions must be met, including an opt-out when details are collected and in each message. The current website enquiry form does not establish a soft opt-in.
Business contacts
Relevant marketing to corporate subscribers may be permitted without consent under electronic marketing rules, but personal data still needs an appropriate lawful basis and transparent handling. Where legitimate interests are proposed, the purpose, necessity and impact on the person must be assessed. Unclear subscriber types should be treated as individual subscribers.
Your right to stop marketing
You can object to direct marketing at any time. Promotional emails must identify Thinking Freely and provide a working way to opt out. Email info@thinkingfreely.co.uk with “Marketing opt-out”. Marketing objections must be honoured. A minimal suppression record may be kept to prevent further unwanted messages.
Tracking and advertising
This website does not currently implement advertising pixels, remarketing tags, automatic newsletter enrolment or marketing tracking. Cloudflare Turnstile is used for enquiry spam protection, not advertising. If optional tracking is introduced, the relevant information and consent controls must be in place before it runs.
Honest service information
Marketing must describe consultancy, implementation support, training and auditing accurately. Thinking Freely does not award ISO certification or guarantee the decision of an independent certification body. Service claims must reflect the work agreed and evidence available.
WhatsApp marketing
Our chosen approach for WhatsApp is a separate opt-in for every recipient, including business contacts. We do not treat an enquiry, a phone number, an email marketing opt-in or publication of a policy as permission for ongoing WhatsApp promotions. Visitors can select the optional choice on our WhatsApp contact page and send the consent message. The sent agreement is the evidence of permission. Messages concern Thinking Freely services only and include a simple STOP option. Read our WhatsApp policy for the full arrangements.
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